Kanye West is joined by his nude girlfriend, model Amber Rose, in these recently released photos from the rapper’s new Louis Vuitton Shoe ad campaign.

Kanye West is the official voice of the 2009 NBA Playoffs.

In a new music video produced by NBA Entertainment, the Grammy winner’s hit single “Amazing” serves as the soundtrack to some of the most incredible performances of the NBA postseason.

Awww! South Park hurt Kanye’s feelings! The rap star says he was a bit upset that the animated Comedy Central series called him out as an egotistical gay fish on last night’s show. In an ALL CAPS post on his popular KanyeUniversity blog Thursday, the “Love Lockdown” star says tha while the South Park spoof was funny, it’s just one in a series of recent events that has convinced him to change his attitude.

We’ll believe it when we see it.

Kanye blogged:

SOUTH PARK MURDERED ME LAST NIGHT AND IT’S PRETTY FUNNY. IT HURTS MY FEELINGS BUT WHAT CAN YOU EXPECT FROM SOUTH PARK! I ACTUALLY HAVE BEEN WORKING ON MY EGO THOUGH. HAVING THE CRAZY EGO IS PLAYED OUT AT THIS POINT IN MY LIFE AND CAREER. I USE TO USE IT TO BUILD UP MY ESTEEM WHEN NOBODY BELIEVED IN ME. NOW THAT PEOPLE DO BELIEVE AND SUPPORT MY MUSIC AND PRODUCTS THE BEST RESPONSE IS THANK YOU INSTEAD OF “I TOLD YOU SO!!!” IT’S COOL TO TALK SHIT WHEN YOU’RE RAPPING BUT NOT IN REAL LIFE. WHEN YOU MEET LITTLE WAYNE IN PERSON HE’S THE NICEST GUY FOR EXAMPLE. I JUST WANNA BE A DOPER PERSON WHICH STARTS WITH ME NOT ALWAYS TELLING PEOPLE HOW DOPE I THINK I AM. I NEED TO JUST GET PAST MYSELF. DROP THE BRAVADO AND JUST MAKE DOPE PRODUCT…….

Kanye West is getting his own energy drink. The hip-hop will collaborate on a new energy drink –described as “100% natural and organic”–with the fitness nuts at GURU, he announced in a press statement on Wednesday:

“I express myself through music, fashion, art, and design, and that’s why I am excited to collaborate with Guru; because the brand values what I value, and I can put what inspires me into this new product.”

Kanye West got spoofed on last night’s edition of the Comedy Central hit South Park.

In the parody, the rap star realizes he is a gay fish. He then dresses in a open chested wetsuit and breaks out into song while making out with various forms of sea life.

Keri Hilson In A Perfect World… in stores Tuesday, March 24th….

Hip-hop’s self-proclaimed Style Don covers the April/May 2009 issue of Complex Magazine. is promoting the release of two new shoe lines, the Nike Air Yeezy brand, as well as his Kanye West for Louis Vuitton collection.

Speaking of public outbursts, why is it that you’ll flip on a journalist, like the dude from EW who shitted on the tour, but not another rapper that disses you?
Kanye West: Because I feel like I’m playing on the same intellectual level of a journalist and not of a rapper.

How so?
Kanye West: [Laughs.] I feel like if a rapper disses me, they’re just trying to get a rise out of me and get me to play in their field to find some way that they can beat me. I feel like there’s a lot of rappers that can beat me in ignorance. So why would I play a sport that I’m not particularly trying to get better at or beaten in? There’s a lot of rappers that can beat me in ignorance, but there’s only a few that can play with true intellect. [Long pause.] How fucking perfect is that fucking answer?!
Read the rest of Kanye’s interview with Complex

Kanye West and his manager Don Crawley have been charged with several criminal counts in relation to an altercation with members of the paparazzi at Los Angeles International Airport last September.

The Grammy-winning rap star has been charged with one count each of vandalism, grand theft, and battery and faces up to two years and six months in jail if found guilty. terminal

Hmmmm…a set of sapphic-esque photos of Kanye’s Blondyke Bust It Baby Amber Rose and her alleged “sister” have emerged online.

Kanye West and Oscar-nominated actress Taraji P. Henson will guest star on an episode of FOX’s upcoming animated comedy, The Cleveland Show, scheduled to air in 2010.

The “Heartless” hitmaker will take on the role of up-and-coming rapper “Kenny West” on the show.

Kenny and Cleveland Jr. (Kevin Michael Richardson) will engage in a “rap battle” for the affections of high school hottie Chanel (Henson).