Hip hop pioneer LL Cool J is launching a new clothing line with classic retailer Sears. LL Cool J For Sears consists of casualwear for juniors, like graphic t-shirts and denim jeans, ranging in price from $22-$50. The collection will debut this September. The ads will feature LL Cool J , along with his family, including Simone, son Najee and daughters Italia, Samaria and Nina.