Myspace members are growing increasingly upset over the placement of offensive ‘Shoot The Rapper’ advertisements in light of last week’s Virginia Tech tragedy.

The ads were reportedly visible on the MySpace pages of Virginia Tech victims-as well as hundreds of others.

The ads features a rapper very similar in buck teeth and snotty-nosed nature to 50 Cent and a photographer whose camera users have to move to “shoot the rapper.”

“You will win $5000 or 5 ringtones guaranteed,” according to the ad.

“The time has come for a company with the global reach and influence of Fox Interactive Media to set some real standards in advertising, and send advertisers with such a delightful message as ‘Shoot the Rapper’ into the trash heap,” Peter Zollman told Media Post.

Zollman is the principal of consultancy at Classified Intelligence on Poynter.org.

“Imagine the outcry if Fox Television ran a 60-second spot that said, ‘Shoot the American Idol star — on our Web site — and win $5,000.’ This is no different,” Zollman said.

“That’s a random network ad that runs throughout out site, and it’s not connected contextually because we don’t place banner ads contextually on MySpace,” said Shawn Gold, a representative from MySpace. “It’s inappropriate if the ads are running on those profiles, and we can eliminate them from our network if that’s the case.”

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