Oprah Winfrey took to the airwaves Friday to officially announce she will be ending her iconic daytime talk show in 2011 and explain why she’s decided to pull the plug after a quarter century.

“I love this show … this show has been my life and I love it enough to know when it’s time to say goodbye,” said Winfrey. “Twenty-five years feels right in my bones and my spirit. It’s the perfect number, the exact right time.”