Jenny Craig spokesmodel Queen Latifah has inked a deal with Parlux Fragrances to debut her first celebrity scent in Fall 2009.

“For me, beauty really does start on the inside. It’s like a state of mind, a state of love if you will. So I see fragrance as just a natural expression of this state of love: scent expresses a woman’s confidence and sensuality; it’s how she embraces her body, her mind and her strength,” Queen says.